CRM Administration
Automate Marketing, Manage Customer Relationships and Increase Business Revenue.
Learn to build systems that help businesses serve customers better and directly improve revenue and profitability. This program teaches you soft interpersonal skills, and hard software skills with tools like Salesforce, Zoho, and HubSpot.
Completion Rate: 81%
Placement Rate: 94%
Median Income: $85k
Program Overview
Learn More About Our Accredited CRM Administration Program
Launch your career in one of the fastest growing business technology fields, CRM Administration, with an accredited, hands-on program that’s built for the real world. You’ll gain the technical skills to implement automation, manage customer relationships, and streamline business operations all without needing to learn extensive coding.
This program is ideal for aspiring CRM administrators, revenue operations professionals, and business support specialists ready to make an immediate impact in the workplace.
As a student of this program, you will:
- Build and manage AI-powered chatbots using platforms like ChatGPT
- Configure and operate leading CRMs including Zoho, HubSpot, and Salesforce
- Launch automated email and marketing campaigns via email service providers
- Simplify scheduling and document workflows using Calendly & DocuSign
- Manage finances and invoicing through Zoho Books and QuickBooks
- Create seamless business workflows using Zapier and Zoho Flow
Attainable Certificates include:
- Accredited Dixie Technical College Certificate
- Aspireship Revenue Operations Foundations & Intensive Certifications
- Platform specific certifications from Zoho, HubSpot, and Salesforce
Career Paths:
- Revenue Operations Specialist – Median income $65k/year, with top earners at $95k/year.*
- CRM Administrator – Median income $85k/year, with top earners at $102k/year.*
- CRM Developer – Median income $120k/year, with top earners at $130k/year.*
*Source: careeronestop.org
Total Tuition and Course Fees:
$3,211.00
Scholarships and Grants Available
Program Length:
8 Months
Credit Hours:
20
Upcoming Start Dates:
August 17, 2026 | 5:30pm – 8:30pm | Mon – Thu (+8 online hrs/week)
Need more information?
435.674.8400
CRM Administration
Program Description
Students will engage in hands-on projects for real world issues, use software to develop solutions aimed at enhancing customer service for businesses. Examples include creating a student application system for a school, designing a food pantry management system for a food bank, and optimizing the membership system for a local museum. Through these practical experiences, students not only gain invaluable skills in using multiple no-code CRM systems like Zoho, Salesforce, HubSpot, Zapier, and more but also contribute meaningfully to real-world applications.
Learning Objectives
- Students will receive gainful employment in this space, and will celebrate the day they decided to sign up for this program!
- Students will understand the “customer lifecycle”
- Students will be able to identify and flowchart the steps in a customer lifecycle at real-life organizations and proactively identify revenue-generation opportunities at different steps in that lifecycle
- Students will be able to add customizations and features to the 3 most widely-used CRM tools (Salesforce, Zoho CRM, and HubSpot)
- Students will understand how to work with real-life business leaders to conduct an organization “Needs Analysis”, write an Initial System Outline and flowchart, interpret the Initial System Outline into CRM architecture, and keep track of that architecture in a System Plan
- Students will understand this industry’s different opportunities in full-time, part-time, freelance, and entrepreneurial roles
- Students will receive relevant industry certifications
- Students will conduct at least 10 informational interviews with professionals in this space in order to network for job opportunities
- Students will take all of the above skillset and will use it to complete at least 2 real-world, useful CRM / revenue operations-related projects
CRM Administration (20 credit hours)
TECU 1000: CRM Fundamentals – 2 credit hours
TECU 1010: Needs Analysis and Design – 2 credit hours
TECU 1020: Beginning CRM Implementation – 2 credit hours
TECU 1030: Client Interaction – 2 credit hours
TECU 1040: Intermediate CRM Implementation – 3 credit hours
TECU 1050: Frameworks and Methodologies – 1 credit hour
TECU 1060: Group CRM Implementation – 3 credit hours
TECU 1070: Career Preparation – 1 credit hour
TECU 1080: Advanced CRM Implementation – 3 credit hours
TECU 1090: CRM Exploration – 1 credit hour
Accreditation
Dixie Technical College is accredited by the Commission of the Council on Occupational Education. Accreditation by COE is viewed as a nationally-honored seal of excellence for occupational education institutions and denotes honesty and integrity. Information regarding accreditation may be obtained at:
Council on Occupational Education
7840 Roswell Road, Building 300, Suite 325
Atlanta, GA 30350
Telephone: 770-396-3898 Fax: 770-396-3790
council.org
Cost Overview
Tuition at Dixie Technical College is Affordable
Tuition & Fees must be paid before registering for class unless a payment plan or other funding options have been approved and signed. Information is subject to change without notice.
Tuition is waived for High-School students, however they are still responsible for course feed and additional costs.
Tuition, fees and other costs are subject to change without notice.
You will need to work on a personal laptop for this course. If you already have one, feel free to bring it to class. It should have at least 8 GB of RAM and a more advanced processor like an Intel i7 or AMD Ryzen 7 or better. Below are two computer models recommended by the instructor, but you can also opt for a pre-owned or refurbished computer.
13" MacBook M4 Air | $1,099
16GB ram | 512 GB Storage | M4 processor
PC Laptop (Lenovo, HP or Windows) | Price Varies
8GB ram | 512 GB Storage | Intel i7 or AMD Ryzen 7 processor or better
If you have questions about purchasing a computer please contact us.
Total Tuition and Course Fees:
$3,211.00
Additional Costs:
$219 – Apple Care (3 years)*
*Optional
This program is eligible for Federal Financial Aid.
Learn about our Scholarships and how to apply for Financial Aid by using the links below.
Cohort Start Dates
Upcoming Start Dates and Class Times for this Program
Program cohorts are open until filled. Once a cohort is filled, applicants will be considered for the next start date.
Program Length:
8 Months
Begin an Application
Education Verification
Provide a copy of one of the following: High School Diploma, High School Transcript showing graduation date, GED, Associate’s Degree, or Bachelor’s Degree.
Testing Requirements
Each program has specific testing score requirements for admission. The scores are listed in the drop-down tabs below. You may be exempt from taking the Accuplacer Entrance Assessment if you provide proof of one or more of the following:
- Qualifying ACT or SAT scores (see drop-down tabs below)
- College coursework (MATH 900+ and ENGLISH 1000+) with a grade of B- or higher
- An Associate’s, Bachelor’s, or Master’s degree
If you do not meet one of the above criteria, click here to schedule your Accuplacer Entrance Assessment.
Accuplacer Qualifying Scores:
Math – 245
Reading – 245
English – 245
ACT Qualifying scores:
Math – 15
Reading – 15
English – 15
SAT Qualifying scores:
Math – 390
ERW – 290
Proof of Valid Photo ID
Professional Goal Statement
Application Fee
$0 for all applicants.
Application Review
After successfully completing and submitting the above requirements, the College will perform an application review. Students will be emailed regarding their acceptance status.
To get started on these requirements begin an application.
What You Can Become
Revenue Operations
Learn more about this field. Find things like job outlook, expected salary, and many other job specific stats.
CRM Admin
Learn more about this field. Find things like job outlook, expected salary, and many other job specific stats.
CRM Developer
Learn more about this field. Find things like job outlook, expected salary, and many other job specific stats.
Student Reviews
See What CRM Administration Students Have to Say
Are You an Employer?
Enroll one of your employees in the CRM Administration program: they’ll be grateful for the career growth and training, and you’ll see an almost immediate return on investment from the things they learn.
Past student success has translated directly to an increase for the organizations they work for.
Some Examples Include:
- Utah State University Rural Online Initiative: Increased student applications by 100%
- PDS Debt: Increased sales call booking rate by 200%
- Switchpoint: Decreased time spent grant reporting by 80%
- Inpatient Specialist Group: Increased customer payment rate by 30%
Some specific benefits you will see:
- Fewer customers and prospects “slip through the cracks”
- Higher conversion rates of turning prospects into customers and customers into repeat customers
- Less stress by automating and organizing customer-facing processes.
Industry Expert Instructors
Our industry-leading instructors, equipped with years of experience and knowledge, are prepared to mentor and guide the next generation of web developers.
Grayson Ercanbrack
Grayson is a CRM Administration instructor with over five years of experience designing and implementing CRM solutions, with deep expertise across the Zoho platform. With a strong engineering foundation and a background spanning systems integration, automation, and full-stack development, he brings both architectural and hands-on expertise to the classroom. Drawing on his current role as a Solutions Architect at Dixie Tech, he focuses on teaching students the skills and mindset needed to build, integrate, and maintain CRM Administration in real-world settings.
Riley Archibald
Riley is a CRM Administration instructor with over five years of experience helping businesses successfully implement and optimize Zoho platforms. With an MBA and a background that spans client-facing CRM deployments and serving as Director of Data Analytics, he brings both strategic and hands-on expertise to the classroom. He now applies his experience as a Data Architect at Dixie Tech to prepare students for real-world careers in CRM Administration and data-driven business solutions.
Steps to Take
Follow these steps to start your journey at Dixie Tech! Many classes have a waitlist or fill fast, so getting started as soon as possible is recommended.
Dixie Tech
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Complete Your Online Application
Begin the application process and get one step closer to your journey at Dixie Tech!
Apply for Financial Aid & Scholarships
Work with our advisors to apply for Financial Aid and learn about Scholarship options.
Tour Campus & Classroom
Dixie Technical College is located atop Tech Ridge overlooking downtown St. George. Please stop by and learn a little more about a program that you might be interested in. While here don’t forget to check out the Campus Tech Ridge Cafe to grab some lunch and ask about the specials prepared by our world class Culinary Arts students.
Contact a CRM Administration Advisor
Questions about this specific program? Maybe a question about Dixie Tech? Our advisors are here to help.
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